A company I work with was speaking with the people at Google Adwords about their ad strategy. Google recommended they concentrate more on mobile since the data was pointing to a lot of mobile traffic and many missed revenue opportunities. After getting over the shock that there are actually people at Google who will talk […]
This week Bruce Kirsch, long involved in real estate financial modeling and training via REFM, introduces us to Valuate – an online alternative to cumbersome desktop financial analysis tools that’s not only efficient but opens up the process to all stakeholders. As someone who has literally made his living using Excel and teaching others how […]
Taking a step into the future of real estate, ETRE Financial has created a marketplace for investing in not only REITs but individual buildings – also known as single asset REITs. ETRE’s platform mashes up data and services from various sources so that, besides trading, users will have access to capital advisory, asset management and […]
Every year the Corporate Executive Board releases an IT road map. Based on input from CIOs across the world, they track technologies that companies are implementing or considering over the next few years. Road maps in the past have identified emerging technologies that are now common in most businesses. And as you look at road […]
A lot of people wonder if Google Adwords will drive traffic to their web site. It must be working for LoopNet/CoStar since their ads show up for anything the least bit CRE related, right? But since they also show up in organic search results, you have to wonder why they’re still running so many ads. […]
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